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From SiteProNews.com – Google Launches “Adwords Interests” Out of Beta
Saturday, June 25, 2011 @ 03:06 AM
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See our Chief Strategists’ article on SiteProNews.com
Google Launches “Adwords Interests” Out of Beta
Google Adwords Interest is certainly an *interesting* concept in respect to getting more relevant eyeballs on your ad. The program essentially allows advertisers to stalk their potential users based not only on their search habits or the site they are currently visiting, but also other information.
Tags: bing google competition, facebook pay per click, facebook ppc, google interests, google ppc, pay per click, social search.
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We’ve started our own Google Interests campaigns and I’m very curious to see how the pan out, I can’t wait to see some data to determine the usefulness of this tool.
I am continuously browsing online for tips that can facilitate me. Thx!
@Gina, we are experiencing pretty good success with our Google Interests campaign so far. It really seems to be a real targeting mechanism. We would love to see the interests become more granular.
I’m still learning from you, as I’m trying to reach my goals. I definitely love reading everything that is written on your site.Keep the tips coming. I enjoyed it!